We believe that fighting climate change is an important collective challenge and for three decades, we have been using technology to accelerate meaningful action. While we recognize that digital technology alone will not solve the climate crisis, we can already see the tremendous potential that it holds to help accelerate action on sustainability and climate…
School holidays are almost here, and if the thought of packing suitcases sends a shiver down your spine, you’re not alone. A recent Censuswide study revealed that packing is a major pain point for Brits, with nearly a third (32%) of Brits taking time off work to pack for their holidays and over a quarter…
A working knowledge of search engine optimization (SEO) is useful—and not just for running search advertising or identifying keywords. Search engines offer a window into our collective wants, questions, concerns, and curiosities. Knowing the basics of SEO can help you become a more effective entrepreneur, whether you’re using search volume to evaluate demand for a product idea or establishing…
The data is encouraging if you’re keen to start a bookstore. 767 million printed books were sold in the US in 2023—23% more than a decade previously. Dropshipping books is an easy way to get started if you don’t fancy stocking and storing towers of hardbacks in a nearby warehouse. The dropshipping model allows you…
Want access to thousands of the best affiliate programs, timely payouts, and support for scaling your affiliate marketing business? Affiliate networks could be the answer, especially if you’re an affiliate marketing beginner. This guide will help you understand what affiliate networks are, how they differ from standalone programs, and the benefits they offer to brands…
The first step in building a dropshipping store is choosing a niche. A niche helps you to build a focused audience, influences your marketing and content efforts, and makes it easier to create better products for your ideal customers. However, choosing the right dropshipping niche can be challenging. Should you build a store around products…
Logistics, a term with military roots, is a fundamental concept in business. Logistics is getting resources—people, materials, and products—from their point of origin to their destination, efficiently and on time. But what does logistics mean for retail businesses? Let’s dive in and explore some examples of the tasks involved in effective logistics management. What is…
Implementing a sales channel strategy has become a requirement for every business. The strongest brands use multiple sales channels to meet customers where they already spend their time. By providing convenient ways for customers to shop, you can increase your ecommerce business’s reach and brand recognition. Spreading your business across platforms also boosts resiliency, as…
In 2021, we shared our plans to invest in creating habitats to support the western monarch butterfly, a species recently added as endangered to the International Union for Conservation of Nature’s Red List.Over the years, we’ve helped restore and enhance over 750 acres of monarch butterfly habitat across California — achieving our 2021 monarch butterfly…
Ever sit soaking in a bathtub, marveling at the products that make a bath so enjoyable? Bath bombs (otherwise known as bath fizzies) come in a rainbow of colors, scents, and shapes, providing an indulgent bath experience. And, as it turns out, they’re easy to make. If you’re creative and looking to turn a hobby…