Imagine this: While scrolling through your favorite creator’s content, you come across an article titled “10 Must-Have Items for Solo Travel.” As a frequent traveler, your interest is piqued. One of the items on the list is pepper spray to add to your self-defense kit. Intrigued, you start looking up “long-lasting pepper sprays.” You head…
PayPal is one of the largest online payment systems, with more than 400 million active users around the globe. It’s also a popular option for accepting payments among online sellers. As with any payments system, businesses need to factor transaction fees into product pricing and the cost of operations. Ahead, learn how to calculate PayPal…
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It’s the million-dollar question: How often should you post on Instagram? Is it OK to post multiple times a day? Or should you stick to a few posts each week? You can see how quickly it becomes a balancing act. You don’t want to post so infrequently that no one sees your content, but you…
While Facebook may not have the edge it once had, it still has an incredibly high number of active users: more than 3 billion, compared to Instagram’s 2 billion and TikTok’s 1.5 billion. Facebook users have many options to make money, from affiliate marketing and running ads through Messenger to selling items on Facebook Marketplace. But…
Chances are, if you’re running a retail business, you accept some form of non-cash payment. According to the Pew Research Center, 41% of adults make no purchases using cash in a typical week. To keep up, business owners are obliged to use and understand the role of payment processors.Read on to learn more about how…
Competition is the natural order in business, especially for ecommerce brands where it’s not just your local competitors that you need to worry about. Customers are overwhelmed with options, and they want to quickly understand what makes one product or brand different from another. Knowing the right way to position yourself and your products can…
People who have “been there and done that” offer one of the most understated resources entrepreneurs can benefit from: mentorship. A good business mentor can help you avoid common mistakes early on, solve troublesome problems, offer up valuable connections, secure funding, and provide advice while helping you realize your full potential. Ahead, discover how to…
As consumers become more conscious of their shopping habits, they’re looking not only for eco-friendly products. They’re also concerned about sustainable business practices across the board. How items ordered from Shopify businesses are packaged and shipped has a major impact on the planet—and customers are taking note. We spoke to business founders about their sustainability practices, including eco-friendly…
Let’s say you’re watching a movie trailer on YouTube and you can’t remember the name of the lead actor to save your life. With Google’sCircle to Search feature, you can simply pause the video, circle the actor, and instantly pull up their IMDb page. On select premium Android smartphones, you can now access Google Search…