Building your own website gets easier every year, but building an ecommerce store for your online business takes a bit more planning and effort. An ecommerce website should include features like a custom domain name, an intuitive user interface (UI), an appealing website design, a frictionless shopping cart and checkout flow, and search engine optimization.…
You just started your ecommerce business and want to grow and get new customers. Spreading the word about your small business to a large audience, such as the approximately two billion people on Facebook every day, is a good place to start. On it, you can promote your company and Facebook’s services, and let potential…
One of the keys to survival for any small-business owner is planning for taxes. It can make the difference between receiving a big, unexpected tax bill—which can put a painful or even fatal dent in a new business—or going on to future success and prosperity. The US federal government provides for a variety of tax…
When introducing yourself, your business, or a new project, you have a limited amount of time to make an impression. You need to find the best words to describe what you do, and you need to do it quickly. This is where a compelling elevator pitch comes in—a quick, 30-second pitch that immediately grabs somebody’s…
For some small business owners, networking comes naturally. Maybe you started your business in part to expand your personal network, or maybe you just identify as a social butterfly. Other business owners fall firmly into a different camp—after all, a passion for your products or services doesn’t necessarily translate into a desire to spend social…
Wouldn’t it be great if you could recite a sales pitch to a stranger and within minutes they become a paying customer? Unfortunately, selling is rarely so simple. As seasoned sales managers know well, courting potential customers takes time and effort. The good news is customer conversions can happen when you follow a proven and…
In 1846, a group (or syndicate) of five New York City newspapers found covering the Mexican-American war too expensive and too slow to do individually. So they funded a private mail service to bring back dispatches from reporters in Texas, sharing both the content and the cost. Thus was born the Associated Press—and content syndication.…
Today, we shared our views with the European Commission as part of its consultation on the future of connectivity in Europe. We welcome the opportunity to give our perspective on how best to support the continued development of the telecoms ecosystem to the benefit of all. In our response we describe how Europe’s commitment to…
People want the products and services they use online to be safe and secure. Which is why we have invested in technology and tools to protect our users from security threats, like spam, phishing scams and account hijacking.Even with these protections, if an account hasn’t been used for an extended period of time, it is…
Sarwat Rizvi has been a member of Women Techmakers since 2017, but this is her first year co-organizing events as a WTM Ambassador. Each year, Women Techmakers selects a theme for its events; 2023’s theme is “Dare to Be,” which really resonated with Sarwat.“We talk about issues regarding women in tech,” she says. ” I…