Payments are a key part of the shopping experience, no matter where and what you’re selling—but they’re especially important online, where trust and security are top of mind. If you operate in the European Economic Area (EEA), you may have heard about the revised Payment Services Directive (PSD2). It’s a regulatory requirement that includes Strong…
If you’re looking to start a new business, you may opt to form an LLC, or limited liability company, which is one of the more common options for a small company. In order to establish an LLC, you’ll need to file articles of organization. Articles of organization are foundational legal documents for establishing a business…
Knowing how to reach your target market is the only way to increase your market share and improve sales. Get it wrong, and your finances may suffer. So, how can you reach your target audience and get them interested in your product or service? What is a target audience? A target audience is a specific…
A healthy work-life balance is important, whether you run your business full time or work 9-to-5 and run your business on the side. With it, you will be able to keep motivated and keep burnout at bay. The beauty of being an entrepreneur is being able to design your own schedule. You can work when…
Google is committed to fighting the spread of misinformation online. We take the task of providing access to high quality, trustworthy, and credible content very seriously. And we’re not doing it alone. We continuously adapt our policies, product features and technologies to prevent abuse, as well as openly sharing our technology, supporting fact-checkers and academics…
Security has always been at the core of Google’s products, and we’ve long worked to protect people, businesses and governments by sharing our expertise and advancing cybersecurity tools and resources. This work has only become more urgent: Cyberattacks increased globally by 38% last year, placing critical infrastructure such as governments, hospitals and electrical grids at…