There are 800 billion videos on YouTube—it’s hard to stand out. But YouTube SEO increases the visibility of your videos, attracts more viewers by surfacing your videos in search results, and helps YouTube understand what is in your videos. The best results come when you plan your YouTube SEO strategy before you press Record. Optimizing…
1. What is my goal?Ask yourself: What do I want my customers to do: call me, visit my store or visit my website? This will help you decide where you want to be seen across Google Search, YouTube and the web. Whoever your audience is, 82% of small and medium-sized business advertisers agree digital ads…
It is no secret that our planet deals with global problems like air pollution, climate change, water contamination, and literal islands of plastic floating in the ocean. Now, that’s the bad news.The good news is that as more people become aware of environmental issues, perspectives and habits change in the right direction. Best of all, many businesses have started to change their business strategy to make their businesses more sustainable.One of the best (and…
The baby product market is huge. In 2021 alone, consumers spent over $6.5 billion on baby products globally. If you’re interested in the baby product industry, one way you can enter the market is by starting a dropshipping store. Here’s what dropshipping means and how to go about launching a dropshipping business for baby products.…
The US street vendor sector was valued at $2.49 billion in 2022, up from the previous year’s total of $2.29 billion. The market is expected to grow another 1.7% in 2023. For those with aspirations of culinary greatness, a food truck is the perfect setting to develop new recipes while building a fan base, or…
Do you ever attend an exercise class in the middle of your workday? Maybe go to the grocery store? Head out with colleagues for lunch? Lindsey Carter wanted her outfits to allow her to do just that. In 2018 she launched SET Active, a line of athleisure wear that can transition from workday to workout…
No business has ever made history because of its bland, brown cardboard box packaging. Physical packaging is free real estate for your brand image that ends up inside the customer’s home; it would be a shame to waste that opportunity. Starting a subscription box isn’t enough on its own. Consumers want excitement and connection with…