Making a living as a career artist is more than creating beautiful art. It involves understanding how to build an audience, how to price art products, and the unique requirements for shipping art. It means thinking like an entrepreneur. Before ecommerce platforms, artists relied on third-party gallerists, agents, and retailers to distribute work. Today’s creator…
Notably, in 2014 when Mozilla chose to make Yahoo! the default search engine, many people actually switched back to Google. In other words, while default settings matter (that’s why we bid for them), they’re easy to change. People can and do switch.By contrast, Microsoft preloads its Edge browser on Windows, makes Bing the default search…
If you want to boost your business revenue, you have three options: You can reduce costs, raise prices, or increase sales. The first two options are finite—you can only reduce costs so far without sacrificing operations, and raising prices too much will drive away customers. Increasing sales volume is where ecommerce businesses can find the…
In today’s competitive ecommerce environment, many small business owners have added the role of content creator to their duties. Countless retail customers watch video as part of their daily routine, and companies benefit from offering them engaging, high-quality videos tied to their businesses and products. The most used internet video platform is YouTube. According to…
If you’re dedicated to the art of crochet, you may give baby blankets and stuffed animals to thrilled parents-to-be or have friends and strangers admire your stylish cardigans. You may have also considered making money by sharing your talents with the world. Consult this guide for how to start a successful business selling crochet products. …
As we celebrate our 25th birthday and 25 years of calling the Bay Area home, we’re excited to announce that next month we’re opening the Google Visitor Experience at our headquarters in Mountain View, California. This new destination will give you the chance to experience Google and our hometown community — from a public cafe…
Search engine optimization is a powerful tool for ecommerce business owners—especially when you’re selling products all around the world. When you launch an international SEO strategy, you’ll need to account for language and cultural differences, increased competition, and the technical challenge of hosting multiple versions of your site for different countries. The payoff, however, can…